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Blu Voice Agent

An AI voice assistant that doesn't just answer calls — it books slip reservations, schedules service work, creates estimates, and manages customer records. Delivered in partnership with BluSynq and integrated directly with DockMaster.

Listen to Blu in Action

Hear how Blu handles a marina call with natural conversation and real-time actions

Workflow 1

Book Slip Reservations

Blu handles the complete transient reservation workflow — from capturing vessel specs to confirming the booking — all in a single phone call.

  • Captures boat length, beam, draft, and name
  • Checks real-time slip availability by vessel dimensions
  • Creates the reservation in DockMaster automatically
  • Sends payment link via SMS during the call
  • Texts document upload links for registration and insurance
  • Provides docking instructions and marina info

How It Works

  1. 1Customer calls asking about transient slips
  2. 2Blu asks for vessel dimensions and dates
  3. 3Checks availability and recommends a slip
  4. 4Creates reservation and sends payment link
Workflow 2

Schedule Service Work

Blu creates service estimates, sends them for e-signature, and schedules work with your technicians — all from a phone call. No staff intervention needed.

  • Looks up or creates customer and vessel records
  • Searches your operation codes to find the right services
  • Creates a detailed estimate with selected operations
  • Sends estimate for e-signature via email or SMS
  • Monitors signature status and follows up
  • Converts approved estimate to a work order
  • Checks technician availability and schedules the job

End-to-End Service Flow

  1. 1Customer calls about service or repair needs
  2. 2Blu identifies customer, looks up their vessel
  3. 3Creates estimate with matching operation codes
  4. 4Sends for e-signature approval
  5. 5Schedules technician once approved
Workflow 3

Manage Customer Interactions

Blu doesn't just answer questions — it creates and updates records in DockMaster in real time, so every call results in actionable data.

  • Looks up existing customers by phone number
  • Creates new customer records with full contact info
  • Adds new vessels with specs (name, LOA, beam, draft, HIN)
  • Answers marina questions (hours, facilities, directions)
  • Sends payment links for outstanding balances
  • Collects documents via SMS upload links

Every Call Is Actionable

Unlike a simple IVR or answering service, Blu takes real actions in your DockMaster system during the call:

Customers Created
New records added
Boats Registered
Vessels with full specs
Estimates Sent
With e-signature
Jobs Scheduled
With your technicians

Platform Capabilities

Features & Configuration

24/7 Phone Support
Never miss a call — Blu answers and acts on customer requests around the clock.
  • Handles overflow and after-hours calls
  • Natural conversational AI
  • Multi-language support
  • Call routing and escalation
Customizable Voice & Brand
Personalize your assistant's name, voice, accent, and greeting to match your marina's personality.
  • Custom assistant name
  • Multiple voice and accent options
  • Personalized greetings and sign-offs
  • Marina-specific knowledge base
Call Analytics & Transcripts
Full visibility into every conversation with AI-generated summaries and searchable transcripts.
  • Complete call transcripts
  • AI-generated call summaries
  • Call duration and outcome tracking
  • Searchable call history dashboard
Payment Link Generation
Automatically send secure payment links via SMS during the call for deposits and reservations.
  • Automated payment link via SMS
  • Reservation deposit collection
  • Secure transaction processing
  • Payment confirmation tracking
Document Collection
Request and collect vessel documents via text message during or after the call.
  • SMS document upload links
  • Boat registration collection
  • Insurance verification
  • Secure document storage
Marina Configuration
Control exactly what Blu can do — restrict service codes, technicians, and booking rules per marina.
  • Allowed service code restrictions
  • Technician assignment controls
  • Default clerk and location settings
  • Per-marina capability configuration

Deeply Integrated with DockMaster

Blu isn't a standalone answering service — it connects directly to your DockMaster system through the same APIs your staff uses. Every action Blu takes is the same as if your team did it at the front desk.

Slip Availability
Real-time from DockMaster
Customer Database
Lookup and create records
Service Codes
Your actual operation codes
Technician Schedules
Check availability and book
Estimates & Work Orders
Create and convert
eSignature
Send and monitor approvals
Payment Links
DockMaster Payments integration
Call Transcripts
Full audit trail per call

Frequently Asked Questions

What is the Blu Voice Agent?

Blu is an AI voice assistant offered through DockMaster's partnership with BluSynq (blusynq.com). It answers your marina's phone 24/7 and actually completes work during the call — booking slip reservations, scheduling service, creating estimates, sending documents for eSignature, and updating customer records in DockMaster.

What happens when a caller needs a real person?

Blu hands the call to your staff whenever the caller asks or the request falls outside its scope, passing along the context it has gathered so customers never repeat themselves.

Does Blu work after hours?

Yes — that's the point. Blu answers every call 24/7, including overflow during the busy season, so after-hours inquiries become booked reservations and scheduled service instead of voicemails.

Can I review what Blu said on a call?

Yes. Every call is logged with a full transcript and AI-generated summary in DockMaster Web, where you can also manage Blu's phone numbers and assistant configurations.

Can Blu match my marina's brand?

Yes. Blu's name, voice, and greeting are customizable so the agent answers as part of your marina, not a generic bot.

Who builds the Blu Voice Agent?

Blu is built by BluSynq, DockMaster's AI voice partner, and integrated with DockMaster so calls turn into reservations, estimates, and customer records in your system. Learn more about BluSynq at blusynq.com.

Join the Waitlist

Don't Miss a Single Call This Season

Ensure every customer inquiry is answered and acted on during the busy boating season. Blu handles overflow calls, after-hours inquiries, service requests, and reservation bookings — automatically.

  • Book reservations and schedule service 24/7
  • Create estimates and send for e-signature without staff
  • Free up your team to focus on in-person guests

Blu is delivered in partnership with BluSynq, DockMaster's AI voice partner.

Join the Waitlist
Get early access to Blu Voice Agent and be among the first to revolutionize your marina's communication.